I can't believe it's been six months since I last posted anything.
It has been a crazy these last several months. Last semester was the busiest time I have
ever seen. I operated on less sleep than I thought was even humanly
possible. The entire semester was busy, but there were three or four weeks in a
row that were especially hectic. I remember getting an average of about 10
hours of sleep during the week in that month. I would try to catch up on sleep
on the weekends but I never got enough to make up for the rest of the week. I
would work through the night, usually ending up going to bed around 7am to
catch a few hours before class. Luckily there were enough seasons of The Office to keep me sane through the
wee hours of the morning. It was an incredibly intense semester, but it was one
of the best semesters of my life. It was further revealed to me that I am most
happy when I am busy. I would much rather have too much to do, than not enough
to do.
I
was working on two big projects last semester, which would have been manageable
if it weren’t for all of the other classes going on at the same time. One
project I was working on was rebranding The City of Lincoln, this included new town signage, a website redesign, new
town logo, as well as several other things. In this rebrand was included the
marketing of Lincoln Lake, the city’s largest public park and the biggest
attraction for Lincoln. My partner and I also designed a logo for the lake, as
well as made a video, designed an app, and planned an event at the lake. The final
product of all of this work was put into a book, which we turned in at the end
of the semester. This project was difficult, but it wasn’t the project
occupying most of my attention for the semester.
Lincoln Lake Guidebook App
Website
Lincoln Lake Logo
The City of Lincoln Logo
The
project that most of my efforts from last semester were poured into was the
product photography for The Select Man.
Max, my partner, and I worked on the project all semester long. We went from
contacting Mason, the owner and founder of The Select Man, to the completion of
our project, which was the launch of the website and the printing of the look book.
We shot the images for the online store, and also the images for the look book,
which I also designed. It was an invaluable opportunity working alongside of an
actual clothing company and having our photos used in the real world. The local
news station even did a story on the company and featured some of the photos we
took. It was nice to see all of our work come to fruition. It was a tough
project. Our deadlines kept getting pushed back because of clothing
availability. The project originally was going to include a video look book as
well, but we quickly ran out of time.
Here are just a few of the photos that went into the look book.
To see some more photos you can visit www.TheSelectMan.com
Max
and I learned a lot from this experience. Although it was tough, we stuck
through it and will take what we learned and apply it to the future. Max and I
have also realized how well we work together. We are even working out some
details on starting our own company to provide for other business’s creative
needs. Keep an eye out and I will update you on the progress.
"When you go through hardships and decide not to surrender, that is strength."
- Arnold Schwarzenegger
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